NEWS RELEASES
Pearl District Dentist chooses Moto Interactive + Branding
January 17, 2005
Rafia Dental, a new dentistry office in the Pearl, has chosen Moto Interactive + Branding for their new brand identity and website presence. They have an ambitious plan to start an entirely new practice in a high-growth area. They chose Moto for their impactful and high-profile experience in the critical areas of brand and web development."I wanted to work with someone local..and someone that understands the Pearl," said Kaz Rafia, a resident of the Pearl district and DDS guiding the new practice. "We considered going with a dental logo and website specialist. Their stuff just wasn't original..it was cookie-cutter. And the full-service ad agencies wanted an arm and a leg just to get our foot in the door. Moto just got it. They do the branding..and killer website stuff. Dru (Martin) just gets it," he added.
Coordinating with the interior design firm, Moto will develop all the aspects of the new dental offices' communications, from the logo to their website to the signs on the street. "As an agency that's starting to build a name for itself, we were happy to deliver all the pieces for them," said Michael Krol, technical director and 'Left Brain' of the small agency. "It gives us a chance to show our capabilities, and prove that our combined brand/web development agency model works. We offer the key pieces for businesses to make a solid launch, one that sets them apart" Krol said.
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